Hotel Technology: Impacting the Bottom Line
We teamed up with AlixPartners, EP Business in Hospitality and HVS to discuss Hotel Technology and, in particular, how it can be used to generate business, drive revenues and increase profitability. During the session, Bird & Bird Partner Ian Edwards interviewed George Turner, Chief Technology Officer at IHG Hotels & Resorts, to explore current trends and ask for his insights into what the future holds for hotels and their rapidly evolving tech offering. A lively panel of industry experts then continued the discussion and answered questions.
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