Graeme Payne explains how businesses can create a more personalised experience using customer data

Commercial partner, Graeme Payne, discusses the use of customer data to create a personalised experience for customers. 

Key points in the video:
  • How businesses are using data
  • The issues and opportunities for businesses using customer data
  • How businesses can prepare for potential data breaches and cyber attacks

Related videos

Proposed changes to the Australian Franchising Code

November 26, 2020

With the Australian Government having outlined its proposed changes...

Fashion and IP: recent developments and related...

October 20, 2020

Eleonora Rosati (Of Counsel - Italy and UK), Elisabetta Bandera...

Proteggere il lusso: gli accordi di distribuzione...

September 24, 2020

Fino a che punto possiamo controllare o, comunque, influenzare, la...